Posts Tagged With: Committee

Public Image and Effective Communications

Public Image and Effective Communications – Help for Clubs:

**From Brian Amey PDG; District Public Image Committee Chair

The District is now offering a Public Image/Public Relations Toolkit to clubs to help them develop an image in their community and attract new members with the skills and interest that will grow their club. Also to insure internal communications are effective and help to retain existing members. The toolkit is essentially a collection of useful articles and papers and links to publications and videos focusing on image building and communication using Social Media, Club Websites and Newsletters. But also there are materials to help with Media Relations including several sample news releases for print and/or broadcast media. The Toolkit is included on the Public Image Committee Webpage. Click here to go there.

We will welcome feedback and best practice examples in addition to the Tool Kit the list below will give us more material to enlarge the kit. Please contact me; Brian Amey PI Committee Chair. (Click his name here or on the Committee page).

Here are some of the Rotary subjects we are looking for feed back;

* Training members to all use Word of Mouth to promote Rotary

* Follow-up with Meeting Guests

* Follow-up with Club Event Participants

* Direct Marketing (Direct Mail)

* Displays at Club and Community Events

* Brochures

* Promotional Giveaways

* Displays in high traffic areas (trains, busses, stations, taxis, etc)

* Billboards

* Radio

* Cable

* Television

* Promotional Giveaways

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